The Insider PR Pitching Guide

Detailed Email Scenarios for Bloggers to Pitch to Brands, Written from a PR Perspective

How long should my pitch email be?

What blog stats should I put?

Should I include a media kit?

What should I say if.....?

In my 9-5, I work in PR, aka the flip side of blogging.

I see at least 30-50 pitches a day from bloggers + content creators.

And a lot are total turn offs.

When you're pitching to brands for collaborations, you want an email pitch designed FOR brands and PR people, like myself.

Questions? I'm always an open book -

“I nailed down over $1200 in brand collaborations using your email pitches. It was something I really struggled with before!”


What do you get?

Over 10 scenarios with an email specifically designed for each scenario

Plus, DO's and DON'TS for each email pitch to help you craft your own pitch for your brand.

  • If you’re new to working with brands
  • If you want to negotiate a paid partnership with a brand you previously worked for for free
  • If you’re pitching yourself to smaller brands
  • If you’ve worked with several brands before
  • If you’re pitching yourself for a specific campaign
  • If you’re a full-time blogger or have a 35k+ Instagram following
  • If you’re working through a PR agency who manages multiple brands/clients
  • If you’re a full-time blogger with 100k+ Instagram followers reaching out to large brands
  • If you can find an exact contact for collaborations for a brand
  • If you have less than 5k Instagram followers

“I basically copied your email, and the brand replied back within 24 hours and agreed to work together!!"


The Insider PR Guide to Pitching to Brands is...

  • Designed to capture a brand's attention quickly + strategically - I know exactly what we're looking for + this guide helps you get that information to a brand effectively
  • Designed to get a response - these are strong email pitches that answer a brand's questions before they even ask, driving them to respond + open up a conversation
  • Designed to have your pitch stand out - again, guys, these aren't your normal pitches you pull from Pinterest or Google. And te average blogger is simply not sending a pitch like this. With the messaging + language in these pitches, you're going to look SMART and wayyy ahead of the pack.

Your Instructor


Katherine is the creator of Slightly Savvy, a blogger's sneak peek into the inside world of PR. She quickly discovered her unique perspective from the PR world could provide so much never-before-heard value to bloggers + influencers hustling their own blogs, wanting to work with brands.

After trading in her full-time PR job to run her own PR firm, she specializes in publicity and influencer relations, from A-list celebrities to former US Senators to some of the most well-known bloggers + influencers.

Frequently Asked Questions

Who is the Pitching Guide for?
Well, the reason I built out over 20 different AND specific scenarios was that I wanted to create an email pitch for every blogger in every phase of working with a brand. You're going to find multiple helpful and actionable templates in there to create some pretty dream pitches.
Do I get the guide immediately?
Yes! You'll access it right away + get started.
How long do I have access to the Pitching Guide?
Forever and always. Download it and keep it for the rest of your life. It will also always be available through the Teachable platform.
Do you offer refunds?
By nature, brand collaborations can take MONTHS to play out. For this reason, we don't offer refunds.

Get started now!